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Saved ideas is your research journal. Every time you save a video as an idea (with a note attached), it shows up here as a dated entry — thumbnail, creator, your note. It’s the surface where your thinking accumulates over time. Open Review ideas in the Workspace section of the sidebar to get here. (The sidebar label is “Review ideas”; the page itself is titled “Saved ideas.” Docs use “Saved ideas” throughout.) Saved ideas — a chronological feed of videos with notes attached

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Ideas vs lists

Wholana has two ways to save a video, and they serve different purposes:
ActionWhere it goesWhen to use it
Save as idea (note required)Saved ideas pageWhen you have something to say about the video — a hook to remember, a format to steal, an angle to study
Save to list (bookmark, no note)A TikTok listWhen you want to group the video by theme or campaign for later, without committing to writing a note
A video can be both — saved as an idea and added to a list. Or just one. Or neither. The two save mechanisms are independent. For a fast scan session, lists are the right tool. For deliberate study, ideas are. Most useful research sessions involve both.

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Saving a video as an idea

  1. From any card in the Explore feed (or a creator’s page), click the card to open its detail view.
  2. Write your note in the note field.
  3. Save. The idea appears at the top of the Saved ideas feed.

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What to write in a note

There’s no required format. Notes that pay off later cover:
  • Hook — the first 1–3 seconds. What stopped your scroll?
  • Format — talking-head, POV, slideshow, screen recording, duet, voiceover.
  • Angle — the specific framing that differentiated this video from others in the same format.
  • What you’d steal — the one element you’d apply. “The ‘three things I wish I knew at 25’ framing applied to skincare” is useful. “Good hook” is not.
Write for future-you, not for an audience. The notes are reference material when you plan content next week or next month. They only need to make sense to you.

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Why this is a separate surface from lists

Saving and writing are two different attentional modes. Scanning the Explore feed is fast and high-throughput — the right state for bookmarking videos into lists. Writing a note is slow and deliberate — the right state for studying one video. The detail view + Saved ideas feed exists for the slow mode. The bookmark + lists exist for the fast mode. Trying to write deep notes while scanning means you do neither well.
Notes are fully manual. Wholana does not generate, suggest, or auto-fill them.
  • Explore feed — where you find videos worth a note
  • TikTok lists — the lighter, no-note save mechanism
  • Creators — open a tracked creator and save ideas from their catalogue