> ## Documentation Index
> Fetch the complete documentation index at: https://docs.wholana.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Welcome to Wholana

> A TikTok research tool for solo creators in the MENA market.

Wholana is a TikTok research tool for solo creators in the MENA market. You use it to study what's working on TikTok in your niche, capture the patterns you spot, and build a private playbook of hooks, formats, and angles over time.

<img src="https://mintcdn.com/clyo/2rj_WE29GbZ-L6Nt/images/screenshots/01-hero-explore-feed.png?fit=max&auto=format&n=2rj_WE29GbZ-L6Nt&q=85&s=39a72b156ca3b4fb0e83a572ab3fa6de" alt="The Wholana Explore feed — filter chips, sort, and a grid of video cards with outlier scores" width="2880" height="1800" data-path="images/screenshots/01-hero-explore-feed.png" />

## The research loop

Wholana is built around a recurring loop, not a one-off session. Each pass through the loop adds to your **pattern library** — the saved videos and notes that, after a few weeks, become your personal reference for what works.

<Steps>
  <Step title="Scope the Explore feed">
    Compose [filters](/features/explore-feed#filters) — Views, Likes, Followers, Date, Category — to scope the feed to the slice of TikTok you care about.
  </Step>

  <Step title="Sort to find what's worth studying">
    The default sort is **Outlier score**: each video's view count divided by the creator's own median. Above `1.0x` means the video is a breakout for that creator, regardless of how big they are.
  </Step>

  <Step title="Bookmark videos by theme">
    Click the bookmark icon on a card to save it to a [TikTok list](/features/tiktok-lists). Lists are for fast organizational capture — no notes attached.
  </Step>

  <Step title="Save as an idea when you want to write something down">
    Open a card's detail view and save it as a [saved idea](/features/saved-ideas) with a note. Ideas are for thinking, not just bookmarking. The two save mechanisms are independent.
  </Step>

  <Step title="Track the creators who keep showing up">
    When the same creator keeps producing videos worth studying, [track them](/features/creators) so their new work surfaces automatically.
  </Step>
</Steps>

## Where to go next

<Columns cols={2}>
  <Card title="Quickstart" icon="rocket" href="/quickstart">
    A first session, end-to-end, in about ten minutes.
  </Card>

  <Card title="Explore feed" icon="compass" href="/features/explore-feed">
    Filters, sort, and the Outlier score.
  </Card>

  <Card title="Saved ideas" icon="lightbulb" href="/features/saved-ideas">
    Your research journal of videos with notes attached.
  </Card>

  <Card title="TikTok lists" icon="bookmark" href="/features/tiktok-lists">
    The lighter, no-note save mechanism.
  </Card>

  <Card title="Creators" icon="user-plus" href="/features/creators">
    Track creators you want to learn from.
  </Card>

  <Card title="What Wholana doesn't do" icon="circle-info" href="/not-available">
    An honest list of what's out of scope.
  </Card>
</Columns>

<Note>
  Wholana is in early access. A free trial is available; a card is required to start. The dataset covers MENA creators (Arabic and English) and refreshes daily.
</Note>