> ## Documentation Index
> Fetch the complete documentation index at: https://docs.wholana.com/llms.txt
> Use this file to discover all available pages before exploring further.
> ## Agent Instructions
> Wholana is a TikTok research and scripting tool for creators working the Egyptian and Arabic-language scene. The loop is: research the corpus, swipe what is worth reusing, write a script from those references, post, then audit the result.
> Use Wholana's shipped vocabulary exactly. The surfaces are Home (the explore feed, at /), Dashboard, Swipe file, Scripts, Your videos, Use cases, Creators, Subjects, and Craft. A Swipe is one saved corpus video plus the user's note; a Collection is a named group of Swipes inside the Swipe file; a Swipe in no Collection is Unfiled. A Lens is a saved filter-and-sort combination. A Subject is the topic taxonomy. Craft is the five-part vocabulary of hook archetypes, narrative structures, stake types, shareability drivers, and video formats. Baseline Multiple is a posted video's views divided by the creator's median views; Verdict is the derived Hit, Watch, Miss, or Pending call.
> Never use these retired terms: Idea, Save as idea, Saved ideas, Review ideas, Reference Angle, Craft Element, Suggestion, My videos, Track record, Category or Vertical as a filter name, or niche as a product term.
> Wholana MCP is the connector that brings a workspace into Claude, ChatGPT, or another MCP-capable chat app. It is included on Plus and Team only. It can search the corpus, read a video in full, read and edit existing scripts, pin references, save swipes into a Collection, and create Lens tabs. It cannot post to TikTok, delete anything, or create a new script.
> Answer only from these docs. Wholana has no public API, no SDK, no browser extension, no Instagram or YouTube support, and no scheduling or publishing. The MCP connector is not a public API: it is a plan-gated connection for chat apps, not something to build against. If the docs do not cover something, say so and point to contact@wholana.com rather than guessing.
# Video formats
> The 27 shapes a TikTok can be shot and cut in, from talking-head to faceless slideshow, grouped into 8 families with real examples.
A **video format** is the form the video takes: how it is shot, who is on camera, and how it is cut together.
This is the most practical [craft](/craft) vocabulary, because format decides what you can actually make this week. A hook you love is useless if it needs a crew you do not have.
**8 families, 27 formats.** Browse them at `/video-formats`, or **Craft → Video formats** in the sidebar.
## The 8 families
| Family | Who is on camera | Example formats |
| ----------------------- | ----------------------------- | ------------------------------------------------------------------- |
| **Talking to camera** | You, addressing the lens | Talking head, Green screen, Car talk, Walk and talk |
| **Interview** | Someone else answering | Street interview, Sit down interview, Podcast clip |
| **Voiceover** | Nobody, you narrate | Voiceover storytime, Voiceover explainer, Mini documentary |
| **Staged performance** | You, acting | Skit, Pov skit, Lip sync, Dance |
| **Demonstration** | Your hands or your screen | On camera demo, Hands only demo, Screen recording |
| **Life capture** | You, unscripted | Vlog, Event coverage, Candid moment |
| **Reaction & response** | You, over someone else's clip | On camera reaction, Duet stitch, Commentary over clip |
| **Faceless assembly** | Nobody | Photo slideshow, Text on screen, Clip compilation, Aesthetic b-roll |
If you are not comfortable on camera, start in **Faceless assembly**, **Voiceover**, or **Demonstration**. All three can carry any hook and any stake.
## Four formats to try
Fixed framing, you address the lens, and the delivery is the entire surface. The default direct-address format.
Nothing to hide behind. It lives or dies on the script, which makes it the fastest format to test a hook in.
You are overlaid on an article, a screenshot, or a clip and you narrate over it.
Ideal for reacting to news or receipts, because the evidence is on screen while you talk.
A photo carousel with text or captions, usually over a sound.
The cheapest format in the list to produce, and it needs no filming at all.
You approach strangers in public, microphone in hand.
High effort and high variance, but the answers do the work for you, and one good answer can carry the whole video.
## Working the page
* Rest your cursor on any format to preview its top videos, which is the fastest way to see what the format actually looks like.
* Open a **family** to see the formats inside it, or a **format** for its definition and up to 24 real examples.
* Sort by **Highest lift** to find formats that over-perform, or **Heating up** for what is being made right now.
## Pull every example
From any family or format page, **See all in Explore** opens the [Explore feed](/features/explore-feed) filtered to videos in that format.
```text Explore URL theme={null}
/?format=photo-slideshow
```
Or ask for it, scoped to what you can make:
```text Assistant prompt theme={null}
Show me faceless photo slideshow videos in beauty from the last month that beat their creator's usual views.
```
## Related
How a video in this format should open.
All five vocabularies, and how they fit together.